John Gruber on Daring Fireball:

Making a platform that Apple would, I can only suppose, license to actual car makers doesn’t sound anything like Apple at all. I’m not disputing Gurman and Webb’s reporting, I’m just pointing out that if true, it’s the most un-Apple-like project in the company’s history.

There are ways to square this story with Apple’s traditional integrated approach. Perhaps they’re thinking, Do the software first, see if we can do something worth making, and if so, buy a car company. But even that doesn’t sound like Apple.

Maybe it would be more like Apple CarPlay where you would need an iPhone to activate self driving…